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Get strategic marketing leadership without the $300K+ salary. We embed with your team as your part-time CMO to drive growth, optimize budgets, and build marketing that scales.
You're at an inflection point. Your marketing team is executing tactics, but without senior leadership to tie it all together, you're missing growth opportunities.
Your team is busy running campaigns, posting content, and managing tools — but without a cohesive strategy, efforts are fragmented and ROI suffers.
A full-time CMO costs $250K-$400K+ with equity and benefits. For Series A/B startups and SMBs, that's not realistic yet — but you still need the expertise.
Your marketers are talented but junior. They need mentorship, strategic guidance, and someone to make tough prioritization calls so they can level up.
The CEO is playing CMO by default, but marketing isn't their strength and they don't have time. Growth is stalling because marketing decisions get delayed.
Get the strategic leadership you need without the overhead, commitment, and risk of a full-time hire.
$250K-$400K/year
$5K-$10K/month
A Fractional CMO isn't a consultant who drops a deck and disappears. We embed with your team, own marketing outcomes, and roll up our sleeves to get things done.
We build marketing systems that compound over time. Every stage feeds the next, creating a self-reinforcing growth engine.
Demand generation programs that bring qualified strangers into your ecosystem through content, ads, SEO, and events.
Nurture sequences, retargeting, and content that educates prospects and builds trust as they evaluate solutions.
Sales enablement, product marketing, and conversion optimization that turns engaged prospects into paying customers.
Onboarding, customer marketing, and success programs that maximize LTV and turn customers into advocates.
Upsell campaigns, referral programs, and community building that accelerate growth through existing customers.
Data analysis, attribution modeling, and continuous improvement that makes every dollar work harder.
Fractional CMO services are right for companies at specific inflection points where strategic marketing leadership unlocks the next growth stage.
You've found product-market fit and raised capital, but marketing is chaotic. You need strategy to scale efficiently before your next fundraise.
Revenue is growing, but marketing is a patchwork of tactics. You need a senior leader to professionalize the function and prepare for the next level.
You're launching a new product, entering a new market, or pivoting strategy. You need interim executive leadership to navigate the change.
Our engagement model is designed for fast onboarding and immediate impact, with flexibility to scale up or down as your needs change.
Deep-dive into your current marketing: strategy gaps, team capabilities, tech stack, budget allocation, and competitive landscape. 30-60-90 day roadmap delivered.
Comprehensive marketing strategy: positioning, messaging, ICP definition, channel mix, KPI framework, and quarterly OKRs aligned to revenue goals.
Embed with your team, establish meeting cadences, 1:1s with marketers, align with sales/product, and set up communication workflows.
Identify and execute immediate opportunities in weeks 2-4: budget reallocation, campaign optimization, messaging updates, or tool consolidation.
Execute the strategic roadmap: launch campaigns, build processes, hire/upskill team members, optimize funnels, and track against OKRs.
Monthly board-ready reports, quarterly strategy reviews, and continuous optimization. Adjust tactics based on data, not gut feel.
End-to-end marketing leadership — from strategy development to team management to board-level reporting.
Comprehensive go-to-market plans, positioning, messaging frameworks, channel strategies, and multi-quarter roadmaps aligned to business goals.
Manage, mentor, and upskill your marketing team. Conduct performance reviews, hiring, and career development for all marketing roles.
Optimize marketing spend allocation, build accurate forecasts, track CAC/LTV, and ensure every dollar drives measurable ROI.
Manage agency relationships, evaluate new tools, negotiate contracts, and ensure external partners deliver quality work on time.
Build and optimize lead gen programs, conversion funnels, attribution models, and pipeline reporting that sales actually trusts.
Executive-level marketing dashboards, investor updates, and strategic presentations with clear metrics and actionable insights.
“Hiring a Fractional CMO was the best decision we made post-Series A. Within 90 days, we had a real marketing strategy, our team was aligned, and pipeline increased 3x. Worth every penny.”
“We were burning $50K/month on agencies with no clear ROI. Our Fractional CMO audited everything, cut waste, and reallocated budget to channels that actually convert. CAC dropped 40%.”
“Our marketing team was talented but directionless. The Fractional CMO gave them structure, mentorship, and clear KPIs. Team morale is up, and we're finally hitting our growth targets.”
A Fractional CMO is an experienced marketing executive who works with your company part-time (typically 10-20 hours/week), providing strategic leadership, team management, and execution oversight at a fraction of the cost of a full-time hire. Unlike consultants who advise, we embed with your team and own marketing outcomes.
Agencies execute campaigns you define. A Fractional CMO defines the strategy, manages your team, oversees agencies, allocates budgets, and reports to leadership. We're your internal marketing leader — not an external vendor. We also mentor your team to build long-term capability.
Typical engagements are 10-20 hours per week depending on company size and needs. Startups often start at 10-15 hours, while growth-stage companies may need 15-20 hours. We're flexible and can scale up during launches or critical growth periods.
We work best with Series A/B startups ($2M-$20M ARR) and SMBs ($5M-$50M revenue) that have product-market fit and are ready to scale marketing systematically. If you have at least 1-2 marketers and a $10K+/month marketing budget, you're likely a good fit.
Most engagements are 6-12 months. The first 90 days focus on strategy, quick wins, and team alignment. Months 4-12 are execution and optimization. Some clients transition to a permanent CMO hire, while others continue fractionally long-term.
We work primarily remotely with regular video calls, Slack communication, and quarterly on-site visits (if local). For major launches or strategic offsites, we can increase on-site presence. Remote work allows us to serve clients nationwide efficiently.
Strategic marketing leadership at a fraction of the cost of a full-time executive. No hidden fees, clear pricing based on scope.
Strategic guidance for early-stage startups
Part-time strategic leadership for scaling companies
Dedicated leadership for high-growth enterprises
Schedule a free 30-minute strategy call to discuss your growth challenges
and see if Fractional CMO is right for you.